Lead SMM Manager

Job Description:

We are looking for an experienced Lead SMM to spearhead the strategy and execution of promoting our product, Loomz.ai, on social media platforms. Loomz.ai is an innovative AI-powered tool for video creators that helps produce engaging content and quickly adapt it for different platforms. If you’re passionate about social media marketing, skilled in creating attention-grabbing content, and eager to grow our brand internationally, join our team!

Responsibilities:

  • Develop and implement a comprehensive SMM strategy to promote Loomz.ai on key platforms such as LinkedIn, X.com (formerly Twitter), Instagram, YouTube, TikTok, Facebook, Twitch, Discord, and others.

  • Create and manage a content plan, including visual and textual content, with a focus on attracting attention to the product and growing the audience.

  • Manage and grow all brand social media platforms, including regular posts, stories, and audience engagement.

  • Launch creative SMM campaigns leveraging current trends to boost engagement, organic reach, and audience loyalty.

  • Analyze content performance and report on key metrics (KPI), including audience conversion to subscriptions, reach, engagement, conversions, and follower growth.

  • Organize and oversee content creation in collaboration with the creative team, including visuals and videos produced using Loomz.ai.

  • Collaborate with influencers and key opinion leaders, building and maintaining relationships to promote the brand.

  • Monitor and adapt to the latest trends and algorithms of social platforms to consistently improve the SMM strategy.

  • Handle crisis situations, providing timely responses to user feedback and inquiries on social media.

  • Build and develop the SMM department from the ground up.

Requirements:

  • At least 3 years of experience in SMM as a lead or senior specialist, preferably in SaaS B2C and tech products.

  • Deep understanding of SMM tools, analytics, and algorithms of major social platforms.

  • Proven track record of successful SMM campaigns with measurable results.

  • Creative thinking and a strong visual sense, with the ability to tailor content for various target audiences.

  • Proficiency in analytics and data-driven decision-making, with experience using platforms like Meta, Google Analytics, TikTok Analytics, etc.

  • Knowledge of trends in creative content and current formats (e.g., Reels, Shorts, etc.).

  • Strong team collaboration skills and effective communication with other departments.

  • English proficiency for working with international platforms and partners.

  • Bonus: Experience with AI products, knowledge of influencer marketing, and skills in video editing or graphic design.

What We Offer:

  • A chance to contribute to the development of an innovative product in high demand in the U.S. and Tier-1 markets.

  • Opportunities for professional growth and skill development within a team of experts.

  • Competitive compensation and performance-based bonuses.

  • A dynamic and creative work environment with the freedom to bring your ideas to life.

If you’re ready to create and promote world-class content, help build a brand from scratch, and work with cutting-edge technology, send us your resume! We look forward to welcoming you to the Loomz.ai and Nexpanse team!

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